Money Talks.

Ours has found a loud voice. The collective impact of diverting dollars from businesses, companies and entities that endorse, sponsor, pander, or promote behaviors offensive to millions of citizens will be noticed. Previously, boycotts and economic protests have been sincere but easily ignored. The cost of alienating a majority of clients or customers has never been effectively aggregated or accurately calculated.
Until now.

"For every action there is an equal and opposite reaction... well not that equal."

Principles:

1. Not to infringe, But to inform. (Counteracting the smothering of dissent)
2. Not to disallow, But to disagree. (Daring to declare a contrary conviction)
3. Not to discriminate, But to demonstrate. (Everyone can play this game)
4. Not to retaliate, But to reeducate (Another view of what's acceptable)

Motivations:

1. For elevation of progeny - protection those who will become our posterity
2. For establishment of decency - promoting behavior that preserves dignity
3. For extension of courtesy - producing respect and goodwill in community

A path of peaceful, yet powerful protest: DOLLARS DIVERTED: The metric that shows how many are alienated by offensive issues. The participants self-report the dollars tehy have not spent (diverted) at offending businesses. A variety of campaigns will be offered for participation as people are inclined (and offended) called "rolling thunder", lasting a day, a week, a month - as deemed impactful.

Key Values: Progeny, Decency, Courtesy.

My Prayer: "Lord, don't give us up.

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